When is The Right Time to Post on Instagram in 2023?

Wondering when is the right time to post on Instagram? Then you are at the right place because as Pigo Likes, we convey the Instagram post-sharing times to you with all the details. If you’re ready, let’s start.

When there are millions of active users on Instagram, is it that important to set the posting time correctly? Yes, it’s pretty important. Knowing the right time to post on Instagram allows you to reach your target audience, boost your Instagram profile organically and increase your followers. So, as you can see, if you know the right time to post on Instagram, you gain many advantages.

Growing an audience isn’t always easy, as you compete with so many creators, businesses, and brands on Instagram. Sharing Photos, Stories, and Reels at the most opportune times is a great way to grow the audience. So how do we know the right time to post on Instagram? There are many factors when determining the best times to share content on the platform. Let’s look at all of them in detail with Pigo Likes.

When Is The Right Time To Post On Instagram?

When is The Right Time to Post on Instagram in 2023?

There is no way to know for sure the right time to post on Instagram. Because Instagram is used in many different countries of the world and has many different types of users. Factors to consider at this point include your audience size, engagement level, location, and especially the Instagram algorithm.

According to a study (research by Influencer Marketing Hub), the best times to post on Instagram are:

  • Monday: 5 AM, 11 AM, 12 PM, 1 PM
  • Tuesday: 7 AM, 8 AM, 9 AM, 10 AM
  • Wednesday: 5 AM, 6 AM, 9 AM, 10 AM, 11 AM
  • Thursday: 6 AM, 11 AM, 12 PM, 1 PM
  • Friday: 7 AM, 2 PM, 3 PM, 4 PM
  • Saturday: 6 AM, 8 AM, 9 AM, 10 AM
  • Sunday: 1 AM, 6 PM, 7 PM, 8 PM
When is The Right Time to Post on Instagram in 2023?

Why Should You Post on Instagram at the Right Time?

Why should you pay attention to the right time to post on Instagram? There are certain answers to this, of course, but the most important answer is to develop your audience! Whatever your reason for creating content, brands probably spend a lot of time growing their followers. Social media plans, established teams, and more… All these require a lot of effort, and everyone wants to see the fruits of their labor. No one likes to share content that is not seen or interacted with by anyone. That’s why you need to find the right time to post on Instagram.

There are some factors to consider when considering when to post on Instagram. If you consider these factors, you can easily find the right time to share on Instagram.

1. Weekdays

People take different actions every day of the week. Of course, it is impossible for you to pay specific attention to this. What is required of you is to look at the larger picture. For example, you should see workdays have suggested posting times very early or have times when certain events can happen. People wake up early to go to work and probably take a look at their Instagram feed on the road or before they start work. 

However, sharing the weekends early in the morning may not be very useful for you. At this point, you should not neglect to plan content for different days of the week.

2. Location

When finding the right time to post on Instagram, you need to pay attention to the location and time zone. Their target audience differs from country to country. If you are addressing the world, you need to be extra careful about posting time at this point. If you’re a local business or have a local audience, it’s in your best interest to consider the best times to post for your area.

3. Target Audience

Of course, you know that you should make the right time to post on Instagram in accordance with your target audience. However, at this point, it is useful to distinguish your target audience. For example, who is your primary audience? Young people, employees, or specifically those who do a certain job? 

It is very useful to categorize your target audience and find their active time periods. When determining the best time to post on Instagram, you should always act according to your primary audience.

Determine the Best Time to Post on Instagram

When is The Right Time to Post on Instagram in 2023?

Determining the best time to post on Instagram is easier than you think. Of course, there are factors to consider, but programs that help you can also be useful. Don’t forget to check your Instagram Insights data at this point. 

Here you can observe data on which time periods your profile received the most engagement. It is also possible to reach more detailed analyses such as mass type, age group, and gender. By collecting all the data, you can discover the right time to post on Instagram.

As a result, the right time to post on Instagram for you may be different from someone else’s. Therefore, you should rely more on your own research than general data. Therefore, it is much more logical to discover the right time to share on Instagram with trial and error methods based on your own research.

You can contact us for detailed information on this subject. You can also browse Instagram SMM services and discover new ways to reach your profile to a wider audience!

When is The Right Time to Post on Instagram in 2023?